A loaf of bread, a container of milk, and a stick of butter

Of all the TV I consumed as a young child (and there was a lot of it) this clip from Sesame Street may very well be the most pervasive in my mind still to this day. I remember the whole thing to a tee, save that in my mind she says “quart of milk” not “container of milk.” What’s interesting re-watching it after 30 some odd years—besides the fact that it is some beautiful animation, particularly when she is walking to the store—is that the whole thing is about the promotion of memory through repetition, and ya know what, it works. I still recall and quote this episode when on my way to the grocery store or someone happens to say stick of butter. The mind is a very bizarre thing, and the power of the tube still amazes me despite the fact the new and flashy internet is all the rage these days.

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8 Responses to “A loaf of bread, a container of milk, and a stick of butter”


  1. 1 Brad Jul 16th, 2009 at 12:48 am

    This belongs as a chopped up sample in a Jurassic 5 song.

  2. 2 D'Arcy Norman Jul 16th, 2009 at 12:54 am

    thank you, mommy.

  3. 3 Lisa Jul 16th, 2009 at 8:21 am

    One of my favorites… but I think I also remembered it as a “quart.” Weird. Thanks for digging it up.

  4. 4 Andrea_R Jul 16th, 2009 at 8:42 am

    This is also one of my long-time faves. My Mom got me Season 1 of Sesame Street on DVD and this was on it, so my youngest has been introduced as well.

    Lots of great references to it in our house now.

    “We need groceries,”

    “A loaf of bread, a container of milk and a stick of butter?”

  5. 5 Carey Pohanka Jul 16th, 2009 at 9:29 am

    I sing this to myself almost every time I go to the grocery store. Glad to know I’m not the only one who remembers this!

  6. 6 pumpkiny Jul 16th, 2009 at 11:06 pm

    Wow, brings me back. I learned to speak english from Sesame Street! =)

  7. 7 Amanda French Jul 17th, 2009 at 11:26 am

    I’d forgotten that one till you mentioned it. Very nice trip down memory lane. I remember more clearly the song for “123FOUR5,678NINE10,ELEVEN TWELVE.” :)

  8. 8 Reverend Jul 18th, 2009 at 5:09 pm

    Tweleleleleleleve!

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